How does your product use or challenge conventions AND how does it represent social groups or issues? - My product uses conventions by having on heavy display the song "Independent Women Pt. 1" and having the matching outfits and more. Things that bring in the idea of Destiny's Child as a group. Having little moments where we seem real close was important because Destiny's Child always came off as a sisterhood and nothing less. It represents the teen social group or just anyone that's a fan of Destiny's Child because it's a Destiny's Child song. How does your product engage with audiences AND how would it be distributed as a real media text? - My product doesn't engage with any audiences because a music video very rarely does. If anything, the only way I can think of it engaging with an audience is maybe if we had incorporated "fans" into the video. A music video is usually all about the artist and their art. If this was a real me...
The next step of our project is planning . T his is the time where we think of which conventions, we want to incorporate and which ones we will le a ve out. There were a lot of conventions seen and noted . However, we can only fit so much into a minute-long vide o . Props: Since the song is about women getting what they desire through their own earnings, the scene where we a re at the mall props such as money , shopping bags , and what we buy will be used. The ind ividual scene s won’t have props that go with the music , but rather th e actions made by each actor will be a representation of the music. Costumes: We will be all dressed in different attire for our personal scenes. But there will be a point where we are all in o...
What is our commercial is trying to get across? VANS aren't just a skater shoe nor is it just a casual shoe. VANS can be used for any occasion because that's how well made they are. They are meant for ANY occasion. VANS even though they do target one specific audience is open to everyone. First scene: During this scene, we will be filming someone walking around with one pair of Vans. If we have a skateboard as a prop, we will have the model pose with their foot on it or simply have it around them. Second scene: This commercial will show the model running around and doing different types of activities in their Vans shoes. Showing the versatility and durability of the shoes. Third scene: Any other VANS products we have available will get their spotlight. Fourth scene: The shoes will get the spotlight in this scene. It's going to be one clean shot with all the VANS shoes by themselves. Fifth scene: One model will be wearing a Vans outfit w...
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